<html><body style="word-wrap: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space;" class=""><p class="MsoNormal" style="text-align: left;"><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;">What strategies are available to publishers in the cultural and research domains to conceive, produce, and position their contents in an urgent way? In the two-year research project Making Public (2018-2020) conducted by the Institute of Network Cultures at the Amsterdam University of Applied Sciences and partners, which has come to a close, methods and prototypes are developed to counter the contemporary speedy information sphere in new and different ways.</span></p><p class="MsoNormal" style="text-align: left;"><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;">Starting out from the observation that small-scale publishers often experience a trade-off between publishing under time pressure and upholding quality standards, we looked into other ways to conceive of timely publishing. Experiments with modular publishing, algorithmic recommendations, and digital remediation, have led to the development of hybrid content formats and new options for positioning publications with reading audiences. All of those are available in open access in the Urgent Publishing Toolkit.</span></p><p class="MsoNormal" style="text-align: left;"><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;">Central to the project is the concept of <i class="">urgent publishing</i>. Urgent publishing pertains both to timeliness and relevance. The final publication of the project, <i class="">Here and Now? Explorations in Urgent Publishing</i> offers an inquiry into urgency in publishing, next to presenting desk research and the experiments conducted by the three research groups. It develops a situated account of hybrid publishing, where authors, editors, publishers, designers, and readers operate together. The publication is available in open access, in both digital and print formats.</span></p><p class="MsoNormal" style="text-align: left;"><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;">The urgent publishing strategies that the prototypes and methods embody and that are described in detail in <i class="">Here and Now? Explorations in Urgent Publishing</i> focus on the following key notions:</span></p><ul type="disc" class="" style="margin-top: 0cm;"><li class="MsoNormal" style="text-align: left; vertical-align: baseline;"><i class=""><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;">Relations</span></i><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;"> between different content modules, that allow for multi-linear narratives and other (rhetorical) forms of presenting information.<o:p class=""></o:p></span></li><li class="MsoNormal" style="text-align: left; vertical-align: baseline;"><i class=""><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;">Trust</span></i><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;"> in the network, both of publishers who can benefit from each other’s platforms and reach, and of readers who are interested in in-depth content.<i class=""><o:p class=""></o:p></i></span></li><li class="MsoNormal" style="text-align: left; vertical-align: baseline;"><i class=""><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;">Remediation</span></i><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;"> which allows publications to extend their afterlife and find readers by offering them ways to engage directly with materials.</span></li></ul><p class="MsoNormal" style="text-align: left;"><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;">All information can be found on the website of the Institute of Network Cultures:</span></p><p class="MsoNormal" style="text-align: left;"><span lang="EN-US" class=""><a href="https://networkcultures.org/makingpublic/" class=""><span class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif; color: rgb(17, 85, 204); text-decoration: none;">Making Public website</span></a></span><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;"><o:p class=""></o:p></span></p><p class="MsoNormal" style="text-align: left;"><span lang="EN-US" class=""><a href="https://networkcultures.org/makingpublic/2020/05/14/urgent-publishing-toolkit/" class=""><span class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif; color: rgb(17, 85, 204); text-decoration: none;">Urgent Publishing Toolkit</span></a></span><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;"><o:p class=""></o:p></span></p><p class="MsoNormal" style="text-align: left;"><span lang="EN-US" class=""><span class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif; color: rgb(17, 85, 204);"><a href="https://networkcultures.org/makingpublic/urgentpublishing/" class="">Here and Now? Explorations in Urgent Publishing</a></span></span></p><div class="">Order your free paper copy here: <a href="https://networkcultures.org/publications/order-inc-publications/" class="">https://networkcultures.org/publications/order-inc-publications/</a></div><p class="MsoNormal" style="text-align: left;"><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;">Collaborating partners: 1001 Publishers, Amateur Cities, Amsterdam University Press, ArtEZ University of the Arts, Hackers & Designers, Mind Design, Netherlands Institute for Sound and Vision, Open!, <o:p class=""></o:p></span></p><p class="MsoNormal" style="text-align: left;"><span lang="NL" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;">Open Set, Puntpixel, Studio BLT, Valiz, and Willem de Kooning Academy.</span><span class="" style="font-family: 'Calibri Light', sans-serif; font-size: 11pt;"> </span></p><p class="MsoNormal" style="text-align: left;"><span lang="EN-US" class="" style="font-size: 11pt; font-family: 'Calibri Light', sans-serif;">The research was supported by Regieorgaan SIA (Taskforce for Applied Research), which is part of the Netherlands Organisation for Scientific Research (NWO).</span></p><div class=""><br class=""></div></body></html>