<br>Good points, Jean. I would also add that this is the percentage of user-generated videos in the Top 100 daily most-viewed, not the percentage of videos that people watch that are user-generated. Given that the "long tail" of YouTube videos is still mostly user-generated, we might suspect that the percentage of videos that people watch that are user-generated to be much higher. There is no doubt that user-generated content has been slowly disappearing from the YouTube "Top 100" (in all of its various forms) over the past 5 years, but this has more to do with YouTube making more deals with commercial content providers than with any decline in the viewing of user-generated content. Considering that the viewership of user-generated videos is up by approximately "infinity" percent over the past 10 years, I would hardly call user-generated video a "myth" as Manovich indicates here. <br>
<br>~ Mike<br><br><div class="gmail_quote">On Tue, Nov 23, 2010 at 3:36 PM, Jean Burgess <span dir="ltr"><<a href="mailto:je.burgess@qut.edu.au">je.burgess@qut.edu.au</a>></span> wrote:<br><blockquote class="gmail_quote" style="border-left: 1px solid rgb(204, 204, 204); margin: 0pt 0pt 0pt 0.8ex; padding-left: 1ex;">
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<font face="Calibri, Verdana, Helvetica, Arial"><span style="font-size: 11pt;">Interesting.<br>
<br>
However it is important to try to understand what the definition of “user-generated content” is in the methodology ( <a href="http://www.tubemogul.com/research/report/31" target="_blank">http://www.tubemogul.com/research/report/31</a>). For example, in the provided chart UGC is separated out from “YouTube partners” - but this just means channels that have been accepted into the YouTube partner program (for ad revenue sharing). But a lot of YouTube partners are microbusinesses (if you can even call them that) - individual videobloggers who sit somewhere between rank amateur and pro-am status – a different definition would count much of this material as UGC. <br>
<br>
Indeed, these kinds of channels tend to be the most popular over time. That is, the videos viewed (or commented on or responded to) most, and most-subscribed channels (an important measure of long-term audience engagement) are dominated by a mix of videobloggers and (commercial) music videos.<br>
<br>
<a href="http://www.youtube.com/charts" target="_blank">http://www.youtube.com/charts</a><br>
<a href="http://www.youtube.com/charts/users_most_subscribed?t=m" target="_blank">http://www.youtube.com/charts/users_most_subscribed?t=m</a><br>
<br>
Obviously what you see in the charts linked to above depends heavily on what country you’re viewing the YouTube website from (and your location settings in the footer).<br>
<br>
Jean<br>
<br>
<br>
-- <br>
Dr Jean Burgess<br>
Senior Research Fellow, Creative Industries Faculty<br>
Associate Researcher, ARC Centre of Excellence for Creative Industries & Innovation (<a href="http://cci.edu.au" target="_blank">http://cci.edu.au</a>)<br>
Queensland University of Technology, Australia<br>
<br>
Staff profile: <a href="http://staffprofiles.ci.qut.edu.au/jean-burgess" target="_blank">http://staffprofiles.ci.qut.edu.au/jean-burgess</a><br>
<br>
Mapping Online Publics: <a href="http://mappingonlinepublics.net" target="_blank">http://mappingonlinepublics.net</a><br>
Digital Storytelling at QUT: <a href="http://digitalstorytelling.ci.qut.edu.au" target="_blank">http://digitalstorytelling.ci.qut.edu.au</a><div><div></div><div class="h5"><br>
<br>
<br>
On 24/11/10 6:11 AM, "Vito Campanelli" <<a href="http://info@vitocampanelli.it" target="_blank">info@vitocampanelli.it</a>> wrote:<br>
<br>
</div></div></span></font><div><div></div><div class="h5"><blockquote><span style="font-size: 11pt;"><font face="Helvetica, Verdana, Arial">what percentage of videos people watch on YouTube are user-generated?<br>
answer: %17<br>
<br>
an interesting point by Manovich:<br>
<a href="http://manovich.net/2010/11/23/the-myth-of-user-generated-content/" target="_blank">http://manovich.net/2010/11/23/the-myth-of-user-generated-content/</a><br>
<br>
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