From dirk.lewandowski at haw-hamburg.de Tue Oct 24 12:00:00 2017 From: dirk.lewandowski at haw-hamburg.de (Dirk Lewandowski) Date: Tue, 24 Oct 2017 12:00:00 +0200 Subject: [re-search] Research on Google Ads Message-ID: <1A894657-53F1-4211-942D-9C09910CCC2F@haw-hamburg.de> Dear colleagues, We recently published some research on advertisements on Google?s search results pages. The general finding is that users are not able to distinguish between ads and organic results. This has implications for ad labelling, for regulation, and eventually for Google?s business model. The study is based on a representative sample of 1,000 German Internet users. You can read the full article here: http://rdcu.be/w4ak A preprint version for download is available on ArXiv: https://arxiv.org/pdf/1710.08389.pdf If you are interested in a PDF of the published version, please send me an e-mail. NB: A ?companion paper? presenting additional evidence from a large-scale experiment can be downloaded from http://searchstudies.org/wp-content/uploads/2017/03/Ads_Labeling_ISI2017_Lewandowski_Suenkler_Kerkmann-93478.pdf Best wishes, Dirk Prof. Dr. Dirk Lewandowski T +49 40 428 75 36 21 Skype: dirk.lewandowski Twitter: @Dirk_Lew HAMBURG UNIVERSITY OF APPLIED SCIENCES Faculty Design, Media and Information Department of Information Finkenau 35 / 22081 Hamburg / Germany http://www.searchstudies.org/dirk SUCHMASCHINEN VERSTEHEN http://www.amazon.de/Suchmaschinen-verstehen-Xpert-press-Dirk-Lewandowski/dp/366244013X Editor, Aslib Journal of Information Management http://www.emeraldgrouppublishing.com/products/journals/journals.htm?id=AJIM Termin vereinbaren? https://dirklewandowski.youcanbook.me -------------- next part -------------- An HTML attachment was scrubbed... URL: -------------- next part -------------- A non-text attachment was scrubbed... Name: HAW-Mail-Signatur.png Type: image/png Size: 5284 bytes Desc: not available URL: